I build pipelines that bring the right people to your door.
Helping early-stage SaaS founders and startups turn cold audiences into qualified conversations without the guesswork.
What I do
ICP & market research
Defining your ideal customer, mapping target accounts, and building segmented lists that actually convert.
Lead generation
Building verified prospect lists using Apollo, enriching data with Clay, and qualifying leads before they reach your team.
Cold email sequencing
Writing and launching multi-touch sequences with personalisation at scale, open rates that beat industry averages.
CRM & pipeline setup
Setting up HubSpot pipelines, Notion trackers, and keeping your CRM clean, tagged, and always actionable.
GTM planning
Building the go-to-market playbook, setting KPIs, and reporting on what is working so you can double down fast.
Workflow automation
Building Make.com and Zapier workflows that remove manual work from your sales and ops processes entirely.
Proof of work
How I work
Discovery call
We map your ICP, target market, and exactly what a qualified lead looks like for your stage and goals.
List building & enrichment
Verified prospect list built in Apollo and enriched with Clay, tailored to your ICP with the right data points.
Outreach setup
Cold email sequences written, scheduled, and launched with real personalisation at scale.
Pipeline tracking
Every lead logged in your CRM or Notion tracker with status updates and follow-up reminders built in.
Reporting & iteration
Weekly performance snapshots, what is converting, what is not, and what we change next week.
Certifications
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